Optimize Your Website Structure for Better User Experience

Welcome to the Vizions Digital Newsletter! (Est. 5 min read)

In this newsletter, we will be going over the following topics:

• Optimizing your website structure for better user experience

• Enhancing navigation for a seamless user experience

• …and more

This Newsletter's Actionable Tip

Create Clear Navigation Menus!

• Organize your website’s navigation menu so visitors can easily find different sections.

• Use clear labels and keep the menu simple (under 5 main elements is what we recommend)

• Include a call to action button on the header (Get a free quote now, book an appointment, etc.)

Helpful Resources

• Website Structure Training

• Website Structure Optimization Checklist

• Hostinger Website Hosting Service

Optimize Your Website Structure for Better User Experience

A well-structured website makes it easy for visitors to navigate, find the information they need, and take action. Optimizing your website’s structure enhances the overall user experience and improves your SEO, leading to more engagement and conversions. Our belief is that a properly structured website should address every pain point/objection a client has from most relevant to least relevant. 

Simple Strategies to Optimize Your Website Structure:

1. Optimize Your Booking Calendar/Forms: Make it easy for visitors to book appointments or fill out forms by making them easily accessible. You want to integrate a booking calendar or form directly on your home page, at the top section of your website. Making it easier and more likely that someone will book/contact you. 

2. Implement Breadcrumbs: Use breadcrumb navigation to help users understand their location within your website.

Build Trust: You should, across your site, and especially at the beginning, show that your business is to be trusted. This means showing front and center your client testimonials, certifications, awards and so on. This makes it much more likely that the visitor will stick to your site and take the time to look through the rest of it.

Boost Your User Experience with Vizions Digital

At Vizions Digital, we design and organize your website to ensure visitors can easily navigate and convert into customers. A well-structured website leads to higher conversion rates and increased revenue.Visit our site to learn more about our services and pricing: www.vizionsdigital.com

Case Study: Simon from Elco Roofing’s Success

Although we did more than just restructure the website for Simon’s business (Elco Roofing), our strategies clearly helped Simon go from receiving on average 2.3 form submissions per month for roofing jobs, to receiving in his first month with our website redesign, 10 form submissions. A 434% increase in form submissions. Although we can't attribute 100% of the results to our efforts, they are still very impressive in such a short amount of time.

Contact Us Directly:

Looking to grow your business with new website from Vizions Digital? Hop on a call with our team to find out if we can help grow your business and how: Click Here to Book a Discovery Call

Want to learn more? Watch our Case Studies and Content on YouTube